Political consulting · DeKalb County, Georgia
We win Georgia races, then help you hold the seat.
Blue South Strategies manages campaigns for Democrats at the local, state and federal level. It's led by a former candidate, congressional campaign manager and district director who has worked every job a campaign has.
Thinking about a run?
Reach out and let's chat.
Whether you're weighing a first race or just won one, the first conversation is free and there's no pitch deck.
Get in touchWho I work with
Everyone wants to win. Only some candidates hate to lose.
I manage races for the second kind. I've been the candidate knocking the five-thousandth door, and I've been the manager reading the returns at midnight. I hate to lose.
If you put in the work, the call time, the doors and the early mornings, I'll put in mine, and I'll help get you there.
Daniel Horton-Diaz, founder
Experience
Every seat at the table
Candidate, consultant, campaign manager, legislative staffer, district director and advocate. Each job taught a different side of how races are won.
Candidate
Ran for the Florida House in 2016 and won the Democratic primary, then ran for the Florida Senate in 2020. Knocked more than 5,000 doors personally.
Campaign Manager and Consultant
Took over a first-time candidate's congressional campaign in Georgia's 7th District 45 days before the primary, then won a four-way primary and the runoff. General consultant since 2019 to congressional, statewide and local races.
Inside government
District director for a member of Congress, running three district offices. Before that, a state Senate Legislative Aide who coordinated 17 bills before 9 committees.
Every part of the campaign
Track record
Campaigns and offices I've worked with



Services
From the first filing to the next election
Campaign management
Strategy, budget, field plan and a vote goal for every precinct, from qualifying to the runoff.
Fundraising and compliance
Call time, host committees and a push before every report, on a calendar that respects the session freeze.
Research and opposition mapping
Precinct comparisons, donor geography, and the network behind your opponent.
Messaging and media
Message guides, ad scripts, press releases and debate prep, written in the candidate's own voice.
Reach out and let's chat.
A few lines about you and what you're thinking is plenty. I'll get back to you.